Barlingbo Bryggeri brand and products

About Barlingbo Bryggeri

In 2013 the microbrewery Barlingbo Bryggeri asked me to create their brand as well as designing their products. The brand itself was suppose to breath vintage and handcraft. They also wanted a clear connection to the island Gotland where the brewery is located.

My role

I have created the brand, design strategy, visuals and copywriting for both the company and the product line.

The picture shows a selection of beer.
A selection of beer

Flexible and recognizable

The product line is wide and contains beer, cider, soft drinks and water. Due to the wide range of product categories the challenge was to make them all easy to recognize as Barlingbo Bryggeri products. Therefore they were all designed with the same fundamentals and with a unique expression for each category.

The picture shows a selection of soft drinks.
A selection of soft drinks